Executive Development Programme in Trademark & Stakeholder Engagement

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The Executive Development Programme in Trademark & Stakeholder Engagement is a comprehensive certificate course designed to empower professionals with the necessary skills to excel in trademark and stakeholder engagement. This program underscores the importance of trademarks in today's business landscape and the critical role stakeholder engagement plays in shaping an organization's reputation and success.

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In an era where intangible assets account for a significant portion of a company's value, a deep understanding of trademarks and stakeholder engagement is increasingly vital. This course is tailored to meet the industry's growing demand for professionals who can effectively manage trademark portfolios and engage with key stakeholders to drive business growth. Through this program, learners will gain essential skills in trademark law, strategy, and management, as well as stakeholder engagement, communication, and relationship-building. By the end of the course, learners will be well-equipped to navigate the complexities of trademark management and stakeholder engagement, positioning them for career advancement in this specialized field.

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โ€ข Understanding Trademarks: An Introduction
โ€ข The Importance of Trademarks in Business
โ€ข Trademark Registration Process and Strategies
โ€ข Trademark Infringement and Enforcement
โ€ข Global Trademark Protection and Management
โ€ข Stakeholder Engagement: An Overview
โ€ข Identifying and Mapping Stakeholders
โ€ข Effective Communication and Engagement Strategies
โ€ข Measuring Stakeholder Engagement Success
โ€ข Building and Maintaining Long-Term Stakeholder Relationships

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EXECUTIVE DEVELOPMENT PROGRAMME IN TRADEMARK & STAKEHOLDER ENGAGEMENT
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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